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Bob Schmidt | Weekdays 10a-2p on Classic Rock 100.1

About Bob Schmidt

My love for radio began as a child when I bought a radio at a garage sale for a quarter then tried to find out how those guys were in this little box. I ended up wrecking that radio. I was in a speech class in High School and had to do the announcements as one of the assignments and really enjoyed it, thought I could make a career out of this, and I did. I have been on the air around the upper Midwest since 1988 spending time in Mason City Iowa, Scottsbluff Nebraska and in La Crosse Wisconsin since 1992. My four kids have been born and raised here, and I love this area.

Not only am I the Morning man on Today’s Talk 1490 but also am the midday guy on Classic Rock 100.1, I also enjoy Improv (both teaching and preforming) I have a business Kooler Promotions LLC building websites and selling ads on I enjoy time at the family cabin in Ferryville Wisconsin, playing cards and drinking beer with friends, and watching TV. I am involved in many community activities including watching many sports as I mentioned before I have 4 kids, if you see me out, say Hi.