KFC has had some pretty impressive marketing stunts over the years, from a bath bomb that smells just like fried chicken, to a sandwich made from a meteorite, and even a chicken corsage.
But, the American restaurant chain has really pulled out all the stops with its latest wacky, yet completely genius, launch.
Famous in its own right, fast food fans consider the brand’s gravy to be so good that you could almost drink it.
So much so, that the masterminds at KFC are making dreams come true by creating three new cocktail recipes made using the Finger Lickin’ Good gravy.
That’s right, you can now enjoy the thick, meaty goodness of KFC’s iconic side with your favorite boozy tipple.
Inspired by the growing trend for ‘stocktails’ – meaty craft cocktails made with broth and booze – that can be found in some of the best bars across the globe, KFC has brought them to masses with its own take on three classic cocktails; The Gravy Mary, The Finger Lickin’ Sour, and The Southern Twist.
“Our fans repeatedly express their love for our gravy, which always sparks ideas within the team. We know our gravy is good enough to drink – so with stocktails being a real hit at the moment, what better ingredient to take them to the next level?” said Marion Racine, marketing manager at KFC UK & Ireland.